Spot the Winners: Three Patterns for B2B Community Success

I have been researching and building online communities since 1991 – a seriously long time. One of the great outcomes…


1 Comment5 Minutes

Community Manager Appreciation: Secrets of B2B Communities

In honor of this week's Community Manager Appreciation Day -- what, you haven't thanked yours yet? -- I'm presenting…


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Social Media Leadership: Will Readers Thank You or Ignore You?

Before your marketing department skips off to push information about a webinar or a new product or service out the…


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Top 15 Ways to Kill an Online Community — Again

While the tools have evolved, many of the best practice tenets remain the same. Building an online community is like…


3 Comments7 Minutes

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