Designing A Thriving B2B Online Community – An Interview with Vanessa DiMauro
July 1, 2013
This interview explores the best practices of building online B2B online communities and helps answer the burning questions such as: What kinds of companies need online customer communities; how firms can determine whether they are ready to support a community; how to get community members to interact; key factors in creating communities; the role of thought leadership in communities; the community opportunities for professional services firms; how to generate revenue from communities and the near-term outlook for communities.
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