The Social Consumer Study and What It Means To Customer Service Professionals
“The pen is mightier than the sword” wrote Edward George…
Why Listening Communities Belong in Your Marketing Strategy
Your content is well-written and well-produced, engaging,…
Gender vs. Generational Divide Tops Findings From The Social Consumer Study
In our latest study, The Social Consumer, we explored the…
Big List 2.0: The Top B2B Online Customer Communities 2014
I am thrilled to share the most comprehensive directory of…
Spotlighting *Your* B2B Online Community – Call for Participation
We decided that it’s time to revamp the list and dig deeper…
Highlights from the 2014 Social Business Benchmark Study
Another summer brings a new set of Social Business…
Social Marketing and Gender Equality through Power Networking: 4 Common Trends Related to Transformation, Power and Influence
The biggest obstacle for women who aspire to business or…
Measuring What Matters: Those Addictive Numbers
I’ve done it. It’s gone. Cold turkey. After years of…
TLC for Community Managers – Tips To Avoid Burnout
Community management burnout - its impact and how to avoid…
Social Media for Strategy-Focused Organizations
Social has become an integral part of its efforts to…
Secrets of Great Communities And Community Managers
What makes some online communities more successful than…
56 Lessons From 20 Years of Online Community Building
56 online community building lessons learned from 20 years…
From like, to want, to need to love… The Social Consumer Research Study
Who do you trust? How do companies break through the…