Introducing The Social Business Benchmark ™ Program

Participating organizations will gain new insights into their social business activities and risks.


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Social Media Manager vs. Online Community Manager: Same or Different?

What is the difference between a social media manager and a community manager?


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Ten Questions: A B2B Online Community Readiness Checklist

B2B online communities serve their host organizations by offering key business constituencies – customers, partners,…


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What Did You Find? New Social Tools = New Business Rules

$1.2 Billion for a social network platform – yowza!


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Nearly 80% of People Participate In Online Community to Help Others

According to the research, people spend most of their time online with colleagues in professional networks (41%),…


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Strategy First, Platform Second … Please!

Treat the creation of online communities as you would any other line of business activity -- a community is not just a…


2 Comments6 Minutes