Social Business Performance Snapshot [infographic]

What are the stages of social business that most companies go through before reaching their peak performance level?…


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So Just How Social is Your Business (Really)? The Results of Our New Benchmarking Study

Social Business maturity models to chart the evolution


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The Market Research Nuggets Most Companies Ignore (at their peril): Comments In Online Communities

A customer shares an insight within your company’s online community. He somehow found the time in between meetings,…


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Avoid Online Customer Community Failure!

Failure. It’s not a word anyone likes. Yet it is common occurrence with innovation projects. When projects fail,…


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John Coate and the WELL: Looking ahead by looking back

Times have changed and communities, advanced. We live in a world where we can gain instant access to connections and…


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Spotlight on Cognizant’s B2B Online Community

B2B online customer communities are often the elusive queen of the social business world- gated, private and not often…


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Connecting The Dots On The Social Experience Through Digital Unification

So no to social media muddle and focus on the customer journey.


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10 Cheers for Community Managers Everywhere! (#CMAD)

So here are 10 things I think a skilled community manager brings to the organization – and the community – they…


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Why Online Content Must Answer The “So What?” Question For Members

Online communities which enable learning and draw directly from peer-peer experiences are by definition a success.


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Thanksgiving Recipe: Social Media Soup

A funny but accurate recipe for social media soup


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